Olympic cycle heroes to join ‘Ride With Brad’

The “Ride With Brad” event starts and finishes in Barnoldswick and takes in some of the Ribble Valley and Pendle’s most stunning scenery.

There are three distances on offer to participants – 100km or 160km and the newly added 50km route – each carefully planned to include some of Wiggins’ favourite training roads.

Now in its second year, Ride with Brad raises funds for the Bradley Wiggins Foundation, a registered charity which aims to promote participation in sport and to provide support to local individuals, groups and communities. For cycling enthusiasts it also offers the chance to ride alongside some of the sport’s biggest stars including Wiggins himself and, this year, the Team Wiggle-Honda trio of Trott, King and Rowsell.

They were at the heart of the British success at last summer’s Olympic Games, storming to a gold medal in a world record time in the Women’s Team Pursuit, with Trott adding a further gold in the Women’s Omnium.

At last year’s Ride With Brad, Sir Bradley spoke to media about the need for a new professional women’s team. Shortly after, plans for Wiggle-Honda were announced, which is supported by the Bradley Wiggins Foundation.

Commenting on the 2012 event, Wiggins said: “It was a great event last time, riding round this beautiful area where I train when at home and meeting so many riders and spectators. We want to keep the event growing and becoming the best sportive there is.”

Entry for the 160km and 100km routes is £40 and £35 for the 50km route. For details on the routes and how to enter visit www.ridewithbrad.com