Alice does Pamela Anderson’s ‘Baywatch’ scene

Alice, best known for roles in “Shameless” and more recently “Benidorm”, braved the winter weather in nothing but a red swimsuit, a blonde wig and her trademark black glasses to emulate Pamela’s iconic beach scenes in “Baywatch”.

The picture was taken on a freezing beach in Blackpool to show anyone can get involved in the Sainsbury’s Sport Relief Games.

Alice is no stranger to dressing up and has previously transformed herself into an Athena pin-up, American Beauty and Flashdance star, all in the name of charity.

Alice said: “You really don’t need to be sporty to get involved with Sport Relief, and this year there are even more ways to participate with the first-ever Sainsbury’s Sport Relief Games!

“I loved transforming into Pamela Anderson for Sport Relief, why not sign up to the Swimathon and get sponsored to swim your way to the finish line.

“The money you raise will help to transform lives in the UK and throughout the world.”

This year’s Sport Relief is more ambitious than ever as, for the first time, the public can make every mile count by choosing to run, swim or cycle as part of the Sainsbury’s Sport Relief Games across one weekend from March 21st to 23rd.