Burnley pub The Royal Butterfly among 81 venues that collected 17,500 festive selection boxes for those in need at Christmas
A Burnley pub is among 81 community watering holes across the North West who successfully collected 17,500 selection boxes in December.
The Royal Butterfly in Hufling Lane is part of Proper Pubs - an award-winning community wet-led operator division of Admiral Taverns which operate more than 220 pubs across England, Scotland and Wales. This year’s total smashed the 2024 collection of 16,000.
As part of this campaign, each pub encouraged its customers and local residents to collect as many chocolate selection boxes as possible. These were then donated to a host of worthy local charities and causes, chosen by the operators of each pub, including local foodbanks, children’s hospitals and nursing homes.


Since 2022, Proper Pubs has donated over 70,000 selection boxes and advent calendars to communities in need to ensure everyone has a festive sweet treat to look forward to over Christmas.
Nathan Wall, Managing Director of Proper Pubs, commented: “I am delighted that we have once again been able to showcase our commitment to supporting the communities we serve through this fantastic initiative. At Proper Pubs, we have always championed the importance of community pubs and the value they bring to not only customers, but their local residents too. They are so much more than just a place to drink, they are social hubs of activity where people can come together and support one another and I think this campaign stands testament to that.
“I’d like to extend my thanks to every single one of our operators, and of course their communities, for all their ongoing hard work and generosity to make this happen.”