Burnley has been ranked one of the worst places in the country for heart disease.
The town is ninth in a national table of heart disease hotspots. Between 2009 and 2011, Burnley saw 113 deaths per 100,000 population.
Tameside in Greater Manchester had the highest death rate due to heart disease at 132.
Burnley’s neighbouring areas of Blackburn with Darwen and Hyndburn were ranked fourth and sixth respectively with death rates of 127 and 119.
The figures were released by charity the British Heart Foundation to mark the launch of its Fight For Every Heartbeat campaign.
The best heart health was found to be in Kensington and Chelsea where the death rate was 39 for the same period.
In the North-West alone, around 10,000 people die each year from coronary heart disease, which is the UK’s single biggest killer.
Through its new campaign the British Heart Foundation is calling on people to fight back against the disease and support its research.
The hard-hitting campaign sees heart patients and a BHF professor unite to hail research as the weapon needed to win the battle against heart disease.
The shocking TV advert includes the moment of footballer Fabrice Muamba’s cardiac arrest.
Prof. Peter Weissberg, BHF medical director, said: “It’s unacceptable that people continue to die from heart attacks, regardless of their postcode.
“Coronary heart disease is not beaten yet – it remains the single biggest killer in the UK. We urgently need the nation to unite behind our quest to fund research to eradicate this deadly disease wherever it strikes.”
Prof. Mark Kearney, a researcher, cardiologist and face of the TV advert, added: “I hate seeing the impact of heart disease on children, parents and grandparents – my experience in clinic is an everyday reminder that heart disease devastates too many lives.
“I’m searching for a breakthrough to put an end to the suffering. But medical research costs money and the BHF urgently needs support to rid the UK of heart disease and the misery it brings.”
To make a donation text FIGHT to 70123 and give £3 to join the fight for every heartbeat or visit bhf.org.uk