Charli XCX teams up with fashion retailer Boohoo.com

Pop sensation Charli XCX has teamed up with fashion retailer Boohoo.com to design her first clothing collection.

The Boom Clap singer will launch three fashion collections over 18 months inspired by her kooky 90s style.

Boohoo, one of Burnley’s largest employers at their site on Heasandford, is set to launch the new collaboration with a capsule collection in time for the party season, including glamorous and sexy dresses, matching separates, funky knitwear, T-shirts and accessories.

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Charli said: “I had so much fun designing pieces for the Boohoo winter collection. I can’t wait to get it out there and to wear it myself. It’s sparkly, cute and sexy. I hope everyone loves it!”

CEO Carol Kane said: “We are thrilled to be collaborating with Charli XCX and to be the first fashion brand to work with her in this way.

“Our customers love her music and her style as such; she is a perfect fit for the brand.

“The synergy between music and fashion grows stronger daily and at boohoo.com, we are excited to be able to help further bridge this gap and bring some amazing fashion to our customers at very affordable prices.

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“Charli will be designing the collection and we will be sharing our fashion experience with her to develop a range fans and customers alike will love.”

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