Burnley Basketball Club have announced sportswear firm Ektio as an Official Supplier - and they will now be known as Ektio Burnley.
Ektio is marketed as the most revolutionary basketball boot, medically and professionally acclaimed all over the world.
The boots are designed to prevent ankle sprains in basketball and all hard court sports, giving players the confidence in playing harder and faster, as well as more court time and fewer ankle injuries.
Giulio Minozzi, treasurer of Busketball Basketball Club said: “Burnley Basketball Club is delighted to endorse Ektio, we believe that it will help our players to perform better and more safely.
“The senior team from today will be called Ektio Burnley and they will play in the Manchester Area Basketball League.
“All the people at Alpha II, the European distributor of Ektio, have been very supportive, and we hope that we can take some silverware home at the end of the season so they will be over the moon.”
Burnley Basketball Club will promote the Ektio boots in all their activities.
Minozzi added: “Taking on board an Official Supplier such as Ektio is part of a five-year plan, started last year, that will take Burnley Basketball Club to the forefront of basketball in Lancashire and possibly in the North West.
“Three years ago we started a school coaching program and we have now more than 100 players in a very small catchment area.
“We have achieved a three- star accreditation and Club Mark in March 2010, and in September 2010 we started to deliver 1,000 hours of basketball for all our teams
“Since then we have improved our coaching quality and our overall performance, and we have a clear pathway for players, either at participation or performance level, and we are working closely with local schools to ensure that new players are coming to the club to play.
“Commercially we are very active, with local and national companies that want to help us out, we have a very busy press officer and, with the launch of our new website, we are engaging even more with the players and wth the local community.